Ford already has a robust platform that lets drivers access their favorite apps, hands-free. With Synch AppLink, drivers use voice commands to tune into everything from Pandora to NPR News; no need to lift your eyeballs from the road to stab at a smartphone. The Ford Developer Program follows up on that. “Today is really about expanding the access and availability of the AppLink software,” vice president of engineering Hau Thai-Tang said in a press conference at CES, “so that everyone who has a great idea has the opportunity to create tests and possibly deploy the app.” Developers can check out Ford’s SDK at developer.ford.com. Ford will help bring the most promising ideas to fruition.